- The Trump-branded crypto wallet launch has descended into chaos after Donald Trump’s sons publicly denied any family involvement.
- Despite promotional claims, conflicting affiliations and lack of formal approval have raised serious doubts about the project’s legitimacy.
The launch of a Trump-branded crypto wallet has erupted into confusion and controversy, as members of Donald Trump’s family strongly deny any involvement with the project. The situation has cast doubt over the authenticity of the new wallet and highlighted ongoing disarray in Trump-linked crypto ventures.
Trump Sons Denounce Wallet Launch
On June 3, NFT marketplace Magic Eden and the team behind the Trump memecoin ($TRUMP) announced the upcoming release of the “Official $TRUMP Wallet.” But the announcement was swiftly discredited by Donald Trump Jr., who stated that the Trump Organization has “zero involvement” with the product. He clarified that the family’s official platform, World Liberty Financial, will soon launch its own wallet. Eric Trump echoed his brother’s comments, warning Magic Eden to be “extremely careful” with the use of the Trump name.
Adding to the drama, Barron Trump made his first public post on X to state unequivocally that the family has no affiliation with the wallet. Crypto commentator Molly White described the situation as “absolute chaos,” suggesting a serious communication breakdown among the various Trump-affiliated crypto groups.
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Murky Corporate Ties and Crypto Confusion
Despite the Trump family’s distancing, the wallet’s promotional site still claims it is “by President Trump” and touts a partnership between Magic Eden and GetTrumpMemes.com. That domain is owned by Fight Fight Fight LLC, which is co-owned by CIC Digital LLC — a company affiliated with the Trump Organization. These two firms reportedly control the majority of the TRUMP token supply.
Notably, businessman Bill Zanker, a longtime Trump associate, is listed as involved with Fight Fight Fight LLC and is linked to several Trump crypto and NFT projects. Zanker’s involvement may explain the wallet’s branding, though it lacks formal family endorsement.
Not the First Crypto Controversy for Trump
This isn’t the first time crypto initiatives linked to Trump have sparked confusion. In May, Trump Media and Technology Group first denied, then confirmed, a $2.5 billion crypto capital raise after a contradictory Financial Times report. As Trump’s name continues to be used in various Web3 ventures, the latest wallet debacle raises serious questions about who really controls the former president’s crypto brand.