Key Takeaways
- Trump Media posted a $54.8M Q3 loss despite holding $1.3B in Bitcoin.
- The firm plans to expand into more crypto assets, including $1B in Cronos purchases.
- DJT stock is down 61% in 2025, despite growth in financial assets and Bitcoin gains.
Trump Media’s Crypto Gamble Fails to Offset Heavy Losses
Trump Media and Technology Group (TMTG), the company behind Truth Social, has revealed a $54.8 million loss in Q3 2025, despite building a massive $1.3 billion Bitcoin portfolio. The results mark a sharp rise from the $19.3 million loss posted during the same period last year, signaling that crypto exposure alone wasn’t enough to cushion growing operational expenses.
Also Read: GameStop Stock Crashes 22% After $1.75B Bitcoin Bet — Crypto Pivot Sparks Investor Backlash
Revenue for the quarter dropped slightly to $972,900, down from over $1 million in Q3 2024, as Truth Social continues to face user stagnation and monetization challenges. Shares of Trump Media (DJT) ended Friday down 1.73% at $13.10, extending a 61% year-to-date decline.
$1.3B in Bitcoin and a Push for More
TMTG first began accumulating Bitcoin in May, after raising $2.5 billion through stock sales and convertible bonds. As of September 30, the company held 11,542 BTC, valued at over $1.3 billion. CEO Devin Nunes said the company plans to expand its Bitcoin holdings further and explore “similar cryptocurrencies” as part of a broader digital asset strategy.
Beyond Bitcoin, Trump Media also disclosed it holds 746 million Cronos (CRO) tokens, generating $33 million in unrealized gains and $15.3 million in realized income from crypto investments.
New Treasury Strategy: $1B Cronos Acquisition Plan
In August, TMTG launched Trump Media Group CRO Strategy, a partnership with Crypto.com and Yorkville Acquisition Corp, to acquire up to $1 billion worth of Cronos tokens. The move underscores the company’s deepening commitment to digital assets, despite market volatility.
Nunes described Q3 as “crucial” for expansion, highlighting positive operating cash flow and the intention to pursue mergers and acquisitions aimed at boosting long-term shareholder value.
Also Read: Semler Scientific and H100 Group Add Bitcoin to Balance Sheets as Strategic Treasury Asset
Stock Faces Pressure Amid Bold Expansion
Despite a strong crypto balance sheet — with financial assets rising from $274 million in March to $3.1 billion by September — Trump Media’s stock performance continues to disappoint. Investors remain wary of rising expenses and the uncertainty surrounding Truth Social’s profitability.
Conclusion
Trump Media’s growing crypto exposure may signal confidence in digital assets, but its deepening quarterly losses and stock struggles show that Bitcoin alone can’t save its balance sheet. The next quarters will reveal whether TMTG’s bold strategy transforms it into a digital powerhouse — or another cautionary tale in crypto-financed expansion.
